THE RE\VIEW: AN ITEM CATALOG OF EXCLUSIVE RUNWAY REVIEWS, CRITIQUES & CULTURAL EVENTS, PAYING RESPECT TO THE WORLDS OF FASHION, ENTERTAINMENT & ART.
It’s A New(s) Day, People.
A brand founded on the principles of uniformity (or as they would probably prefer, assembly) found itself with a sense of individuality in each look from the Assembly New York show. And despite the brands signature look of parkas and track pants, this season gave us something else worthy of talking about; it was rather a new day for them and a news day for us.
Thanks to the head designer Greg Armas, it became clear as day when the first picks came down the runway: making headlines was surely apart of his plan. Just check out that translucent tote filled with rolled up New York Times Newspapers, alongside a blank canvased model. In her hand, rested an iPhone attached to a tiny mobile speaker, playing a song of the models choice. This was a unifying theme that helped capture the shows uniqueness.
But what stood out among most other pieces was the use of the bright neon green solids. Armas must be expecting to make some mulla off of this collection, because that translucent green raincoat screams ‘please, make it rain’. What's the use of a newspaper, when you can get this instead!
Images Courtesy of Getty Images
Another look that had my name written all over it, was the boxer fitting newsprint shorts that paired with a customized extra long button down flyover and white tennies. Something that followed that, was a boxy ankle length slip dress from the same neoprene newsprint, adorned with red spaghetti straps, a gun metal beaded necklace by jewelry designer Martine Ali and matching red brim sunglasses by Alain Mikli. It all brought me back to the year 2011, when the S&M music video by the – at the time – red-headed Rihanna, was pictured in that iconic headliner dress (which I also loved!)
Images Courtesy of Getty Images
With a track record like Armas, I wouldn’t be surprised if he continued to wow me with future endeavors. P.S. If you keep up that exemplary designing - well - I’ll keep giving you a headline you deserve.
Tyler J. Drinnen, is the Founder and Editor in Chief of iTEM MAGAZINE. His primary goal as a Fashion Creative, is to document fashion history in the streetwear and art sector.
From the lens of an abstract visual content producer, he holds a Bachelor of Arts in Communication and Media Studies from Sonoma State University; where he wrote a weekly Opinion Column for The Star, dabbled with his own radio podcast format, titled Saturday Nite Scandal, and helped to create one of the first Professional Student Lead PR Firms in the USA.
From there on, he continued his work by interning with Sonoma Discoveries Magazine and then shortly after wrote and interned for Fashion School Daily, where he solidified his love for feature writing and working with emerging talents from around the world.
In December of 2016, he received an Honorary Master of Arts in Fashion Journalism from the Academy of Art University – And what an achievement that was, to be the first in his program to have graduated a full semester early – Bringing him to four design oriented degrees in a short five and a half years, nothing will stop him from bringing art of the few, to the eyes of many.
He has worked in the fashion industry for just over a decade, from commercial retail visual management to corporate level ghost writing and consulting. Now, in this exact moment, T.J.D. takes his life public with the independent urban California lifestyle based fashion movement, iTEM MAGAZINE: A Platform For Rising Artists.